The 25 Hippest Small Towns in New Jersey
Ranked on The Town Files lifestyle rankings among 352 towns of 500–10,000 people in New Jersey. #1 is Watsessing, NJ.
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25Woodbury, New Jersey
Hipper than 91% of New Jersey towns
Woodbury is a city of 9,963 people in Gloucester County, New Jersey. It also ranks more vibrant than 93% of New Jersey towns and more walkable than 87% of New Jersey towns.
9,963 people · Gloucester County · median home $222,700 · income $77,028 · Jan low 26°F · 23 in snow
Full Woodbury, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
24Rossmoor, New Jersey
Hipper than 92% of New Jersey towns
Rossmoor is a community of 2,992 people in Middlesex County, New Jersey. It also ranks quieter than 94% of New Jersey towns and better for retirees than 93% of New Jersey towns.
2,992 people · Middlesex County · median home $194,300 · income $64,074 · Jan low 21°F · 24 in snow
Full Rossmoor, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
23Bradley Beach, New Jersey
Hipper than 92% of New Jersey towns
Bradley Beach is a borough of 4,282 people in Monmouth County, New Jersey. It also ranks better for young professionals than 100% of New Jersey towns and more seaside character than 100% of New Jersey towns.
4,282 people · Monmouth County · median home $932,800 · income $97,005 · Jan low 25°F
Full Bradley Beach, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
22Manasquan, New Jersey
Hipper than 92% of New Jersey towns
Manasquan is a borough of 5,938 people in Monmouth County, New Jersey. It also ranks better for cycling than 98% of New Jersey towns and better for a vacation home than 91% of New Jersey towns.
5,938 people · Monmouth County · median home $988,100 · income $142,944 · Jan low 25°F
Full Manasquan, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
21Glen Ridge, New Jersey
Hipper than 92% of New Jersey towns
Glen Ridge is a borough of 7,802 people in Essex County, New Jersey. It also ranks more upscale than 99% of New Jersey towns and better transit than 99% of New Jersey towns.
7,802 people · Essex County · median home $836,600 · income $250,001 · Jan low 21°F · 28 in snow
Full Glen Ridge, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
20Ventnor City, New Jersey
Hipper than 92% of New Jersey towns
Ventnor City is a city of 9,210 people in Atlantic County, New Jersey. It also ranks more seaside character than 99% of New Jersey towns and better for a vacation home than 96% of New Jersey towns.
9,210 people · Atlantic County · median home $363,000 · income $68,671 · Jan low 30°F · 17 in snow
Full Ventnor City, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
19East Newark, New Jersey
Hipper than 94% of New Jersey towns
East Newark is a borough of 2,594 people in Hudson County, New Jersey. It also ranks more walkable than 100% of New Jersey towns and better transit than 99% of New Jersey towns.
2,594 people · Hudson County · median home $470,300 · income $48,646 · Jan low 25°F · 28 in snow
Full East Newark, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
18Rockaway, New Jersey
Hipper than 94% of New Jersey towns
Rockaway is a borough of 6,598 people in Morris County, New Jersey. It also ranks more of a college town than 99% of New Jersey towns and better for young professionals than 88% of New Jersey towns.
6,598 people · Morris County · median home $448,100 · income $107,053 · Jan low 21°F · 27 in snow
Full Rockaway, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
17Oaklyn, New Jersey
Hipper than 95% of New Jersey towns
Oaklyn is a borough of 3,930 people in Camden County, New Jersey. It also ranks better for first-time buyers than 97% of New Jersey towns and more walkable than 92% of New Jersey towns.
3,930 people · Camden County · median home $279,000 · income $84,394 · Jan low 25°F · 22 in snow
Full Oaklyn, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
16Atlantic Highlands, New Jersey
Hipper than 95% of New Jersey towns
Atlantic Highlands is a borough of 4,414 people in Monmouth County, New Jersey. It also ranks more seaside character than 98% of New Jersey towns and more of a college town than 92% of New Jersey towns.
4,414 people · Monmouth County · median home $628,100 · income $126,080 · Jan low 25°F · 27 in snow
Full Atlantic Highlands, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
15Ampere North, New Jersey
Hipper than 95% of New Jersey towns
Ampere North is a community of 5,132 people in Essex County, New Jersey. It also ranks more vibrant than 100% of New Jersey towns and better transit than 100% of New Jersey towns.
5,132 people · Essex County · median home $365,600 · income $66,714 · Jan low 25°F · 28 in snow
Full Ampere North, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
14Leonia, New Jersey
Hipper than 95% of New Jersey towns
Leonia is a borough of 9,304 people in Bergen County, New Jersey. It also ranks better transit than 92% of New Jersey towns and more walkable than 91% of New Jersey towns.
9,304 people · Bergen County · median home $672,900 · income $129,665 · Jan low 26°F · 30 in snow
Full Leonia, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
13Merchantville, New Jersey
Hipper than 96% of New Jersey towns
Merchantville is a borough of 3,820 people in Camden County, New Jersey. It also ranks more walkable than 95% of New Jersey towns and better for first-time buyers than 93% of New Jersey towns.
3,820 people · Camden County · median home $331,000 · income $90,706 · Jan low 25°F · 16 in snow
Full Merchantville, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
12Pitman, New Jersey
Hipper than 96% of New Jersey towns
Pitman is a borough of 8,780 people in Gloucester County, New Jersey. It also ranks more of a college town than 98% of New Jersey towns and more walkable than 83% of New Jersey towns.
8,780 people · Gloucester County · median home $279,300 · income $98,489 · Jan low 26°F · 22 in snow
Full Pitman, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
11Caldwell, New Jersey
Hipper than 96% of New Jersey towns
Caldwell is a borough of 9,027 people in Essex County, New Jersey. It also ranks better for young professionals than 99% of New Jersey towns and more vibrant than 97% of New Jersey towns.
9,027 people · Essex County · median home $575,400 · income $96,824 · Jan low 21°F · 24 in snow
Full Caldwell, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
10Keyport, New Jersey
Hipper than 97% of New Jersey towns
Keyport is a borough of 7,204 people in Monmouth County, New Jersey. It also ranks more seaside character than 99% of New Jersey towns and more vibrant than 93% of New Jersey towns.
7,204 people · Monmouth County · median home $417,100 · income $82,321 · Jan low 23°F · 27 in snow
Full Keyport, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
9Washington, New Jersey
Hipper than 97% of New Jersey towns
Washington is a borough of 7,299 people in Warren County, New Jersey. It also ranks more of a college town than 98% of New Jersey towns and better for first-time buyers than 90% of New Jersey towns.
7,299 people · Warren County · median home $263,300 · income $81,336 · Jan low 18°F · 23 in snow
Full Washington, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
8Silver Lake, New Jersey
Hipper than 98% of New Jersey towns
Silver Lake is a community of 4,730 people in Essex County, New Jersey. It also ranks better transit than 100% of New Jersey towns and more vibrant than 99% of New Jersey towns.
4,730 people · Essex County · median home $448,300 · income $82,469 · Jan low 25°F · 28 in snow
Full Silver Lake, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
7Belmar, New Jersey
Hipper than 98% of New Jersey towns

Photo: Gutch220 at English Wikipedia (public domain, Wikimedia Commons) Belmar is a borough of 5,907 people in Monmouth County, New Jersey. It also ranks more seaside character than 99% of New Jersey towns and more vibrant than 98% of New Jersey towns.
5,907 people · Monmouth County · median home $861,800 · income $93,573 · Jan low 25°F
Full Belmar, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
6Audubon, New Jersey
Hipper than 98% of New Jersey towns

Photo: Dough4872 (public domain, Wikimedia Commons) Audubon is a borough of 8,707 people in Camden County, New Jersey. It also ranks more walkable than 93% of New Jersey towns and more vibrant than 81% of New Jersey towns.
8,707 people · Camden County · median home $307,400 · income $115,789 · Jan low 25°F · 22 in snow
Full Audubon, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
5Bordentown, New Jersey
Hipper than 99% of New Jersey towns
Bordentown is a city of 3,993 people in Burlington County, New Jersey. It also ranks better for retirees than 94% of New Jersey towns and better for young professionals than 94% of New Jersey towns.
3,993 people · Burlington County · median home $345,500 · income $103,375 · Jan low 23°F · 27 in snow
Full Bordentown, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
4Highlands, New Jersey
Hipper than 99% of New Jersey towns
Highlands is a borough of 4,621 people in Monmouth County, New Jersey. It also ranks more seaside character than 100% of New Jersey towns and better for first-time buyers than 99% of New Jersey towns.
4,621 people · Monmouth County · median home $455,000 · income $91,913 · Jan low 25°F · 27 in snow
Full Highlands, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
3Ocean Grove, New Jersey
Hipper than 100% of New Jersey towns
Ocean Grove is a community of 3,057 people in Monmouth County, New Jersey. It also ranks more walkable than 98% of New Jersey towns and better for young professionals than 97% of New Jersey towns.
3,057 people · Monmouth County · median home $790,100 · income $89,286 · Jan low 25°F
Full Ocean Grove, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
2Lambertville, New Jersey
Hipper than 100% of New Jersey towns
Lambertville is a city of 4,139 people in Hunterdon County, New Jersey. It also ranks better for retirees than 98% of New Jersey towns and better for young professionals than 89% of New Jersey towns.
4,139 people · Hunterdon County · median home $562,300 · income $109,733 · Jan low 19°F · 13 in snow
Full Lambertville, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns. -
1Watsessing, New Jersey
Hipper than 100% of New Jersey towns
Watsessing is a community of 8,078 people in Essex County, New Jersey. It also ranks more vibrant than 100% of New Jersey towns and better transit than 100% of New Jersey towns.
8,078 people · Essex County · median home $435,400 · income $103,378 · Jan low 25°F · 28 in snow
Full Watsessing, New Jersey profile: weather, storms, schools, jobs →
The Town Files lifestyle rankings, percentile vs New Jersey towns.
Price vs ranking
More New Jersey rankings
- The 25 Best Small Towns to Retire in New Jersey
- The 25 Quietest Small Towns in New Jersey
- The 25 Most Affordable Small Towns in New Jersey
- The 25 Best Small Towns for Families in New Jersey
- The 25 Best Quiet, Affordable Small Towns to Retire in New Jersey
- 25 Small Towns in New Jersey With the Cheapest Homes
- 25 Small Towns in New Jersey With the Mildest Winters
- The 25 Most Walkable Small Towns in New Jersey
- 25 Small Towns in New Jersey With the Fewest Tornadoes Since 1950
- The 25 Best Small Towns for First-Time Home Buyers in New Jersey
Same ranking, other places
- The 50 Hippest Small Towns in America
- The 25 Hippest Small Towns in Pennsylvania
- The 25 Hippest Small Towns in New York
- The 25 Hippest Small Towns in Michigan
- The 25 Hippest Small Towns in Texas
- The 25 Hippest Small Towns in California
- U.S. Census Bureau, American Community Survey 5-year estimates (2020–2024)
- U.S. Census Bureau, 2020 Census and 2025 Gazetteer (2020 / 2025)
- NOAA NCEI U.S. Climate Normals (1991–2020)
- NOAA NCEI Storm Events Database (1950–2026)
- FEMA OpenFEMA Disaster Declarations (this product uses the FEMA OpenFEMA API but is not endorsed by FEMA) (1953–2026)
- NCES Common Core of Data (2023–24)
- BLS Quarterly Census of Employment and Wages; USDA ERS county unemployment (BLS LAUS) (2000–2024)
- The Town Files lifestyle rankings, built from federal demographic, school, crime and housing data (2025)